Text Marketing:
Compliant, Comfortable Customer Communications.

Grow customer engagement and conversions for a more profitable service department.

Let’s talk about Text Marketing for your dealership.

Multi-Channel Marketing Means Better Results

How quickly do you respond to a text? Is it faster than returning a call or replying to an email? Us too. People look forward to seeing who's texting them. So, it just makes sense that they're more likely to pay attention to that channel too.

Marketing works better when your customers and prospects see your message multiple places, like your website, emails, social media posts, and paid ads. Adding text messages to that list of marketing channels could lead to big marketing gains. According to Gartner*, email response rates are declining, while text message response rates have soared to 45%.

Text Marketing Features

Integrated across Spectrum

  • Send targeted text message marketing communications that link to Schedule and pass through relevant data.

Audience Builder

  • Acquire, retain, and build your text marketing audience with multiple customer touchpoints throughout Spectrum that encourage customer opt-in.

TCPA Compliant

  • Comply with the strict text marketing rules and regulations with an engaging opt-in process that offers an auditable process to communicate with customers.

Preferred and Fast Customer Communication

  • SMS campaigns have an average open rate of 98% and an average response time of just 90 seconds. Text Marketing helps you reach customers quickly in the manner they prefer.*

Targeted Marketing

  • Create and execute a variety of marketing programs to drive revenue for your service department.

Performance Reporting

  • You can monitor the performance of Text Marketing programs along with the status of customer opt-ins and opt-outs.

Ready to see how it works?

Schedule a demo

*Source: GSMA